Photoshoot

It is essential to carry out a photo shoot because as it will provide groups with crucial images to include in designs and products that have to be created as part of the project. It gives groups a chance to experiment with different ideas and see what will look good for them. The photo shoot will include several images of the people in the video, the props that will be used and the location(s) of the video.

We used a picture of the two main performers in order to create the album cover. The heads of the people were cut out from the original pictures in order to make the cover.

My group took these 4 pictures above as an example of what we could use in the album or digipak, they will give us a chance to experiment with different locations and poses that could possibly be used in the video.

This is the advert that I created for the use of the group and includes two pictures of the main artists which were cut of pictures so they do not contain the background and also a picture of the album cover in order to show the audience what the album looks like.

Magazine Reflection

Planning the Cinematography

In my groups video we plan to use a wide variety of different shots to keep our audience entertained during the video. We will have to try not to repeat to any shots in order not to be repetitive and not to lose our audience. From the list below I will discuss a few of the shots to give an example.

• Close up
• Extreme close up
• Pan 
• Low angle
• High angle
• Long shot
• Establishing shot
• Zoom
• Tilt
• Overhead shot
• Free hand

A convention of all music videos is and establishing shot at the start of the video, so we will also do this  to keep up with the conventions. The demographic will be able to follow the video as they will know where it is and set the scene. We will also be using pan shots as it is a quick way to show many things in quick succession that is happening at the same time, this is very likely to happen as our video is in a party scene. We will also have to use an overhead shot in order to show the entirety of the party which will put things into perspective for the audience. The mise en scene will also be more apparent here as the audience will be able to see more on the screen. Close-ups will be used throughout the video as it will bring attention to people facial expressions and it is important for our audience to follow the narrative. 

Planning of Iconography

 The props me and my group need to obtain for the making of our video are;

- Gold glitter
- Champagne bottles
- Champagne sparklers

The glitter will be used in a variety of close up and mid shots, one of the members of my group will be blowing the glitter out of her hand like in the picture on the left. The gold colour of the glitter connotes luxury life style. We will buy this glitter from and art shop and will cost roughly £1.

These are champagne sparklers and can be bought from (www.clubcandles.co.uk) in packs of 4 for £2.50. We will attach them to the champagne bottles. The sparklers are very exciting and are regularly used and bought by customers in night clubs. So to add to the verisimilitude we will use them in our video.

We will also need a number of champagne showers to pop open and spray over the people that will feature in the video. This is the most important piece of iconography because the song title is performing this action with the champagne. As we do not have a big budget we will have to go to the supermarket to purchase the champagne and will most probably be a budget/cheap champagne.