Individual Music Advert

Individual Digipak

Group Magazine

Jack's advert

Jacks magazine article consists of vibrant colours which compliment the background style- jack has used a star like background which could conform to our star image of which we are trying to portray. The typography "Teach Me How To Shuffle By MadMikes" is written in a fuchsia pink which again, compliments the background however if i were to critique the typography I would suggest a different font to make it more prominent on the page. He has included an image of the album cover in the advert which is a good advertisement for the group as it shows their audience what it looks like so they know what they need to be up to date with the group. I would criticise that as the background is the same colour as the album cover that it is hard to differentiate between where the album cover is and where the background is. If I had to recommend a way to combat this, I would say that Jack should have put a glow around the outside of the cover to make it stand out form the background. At the bottom of the advert Jack has placed a picture of each of the members of the group, this helps the audience see more of the artist as they are becoming more familiar with them.

Charleigh's advert

The contrast of black and white colours that has been used in the background represents both artists personalities, perhaps Charleigh decided to portray us as fun yet serious (which is something we wish to portray). As one of the artist is upside down (against different coloured backgrounds) it shows the two different personas of the artist.

The first thing that jumps out at the audience is the title of the artist "MAD MIKE" as the name has been written in the contrasting colour to the background it makes it stand out a lot and therefore will attract the most attention. The typography of Mad mike is creative and innovative and very different to the other fonts she used. Directly above this is a sylish, chic and relevant font which is distinctive against the title promoting the debut album. When critiquing this piece, I would suggest that Charleigh changes the typography of the font above "And other tracks such as". Thus, creating a perfect magazine article.

Digipak Analysis

A digipak is the cover for a CD case that will fold out into three or six pages and display images and information about the artist and the songs that are featured in the album. on the front cover of the digipak there is generally a picture of the artist and the title of the album.

We were not able to find any digipaks for LMFAO so we have chosen to analyse a digipak from the artist David Guetta, he is also from the dance genre so although they are not the same artist they will have the same connotations. The digipak is covered in various bright colours which shows the excitement in his music as it is in the dance genre so this will appeal to his target audience.

Analysis of Magazine Advert 2

For this task I will be analysising the advert showing the artist 'Swedish House Mafia'. The advert shows them in a very positive light as they look almost god like with the lights behind making them appear holy and the audience being in aura of them. This artist is very successful and therefore has a large amount of fans and the advert is stating they have 'One Last Tour' so they are likely to be able to sell all the tickets for the convert very quickly and increase their audience scope. The picture of the artist faces shows them to be very calm and cool, this could mean that they are not nervous about this being their last tour or it could perhaps connote that they may be aspiring to collaborate back together in the future so it is giving hope to their fans.

Risk Assessment

It is important to consider risks before filming in order to make sure that your crew and team and other people that you are working with will stay safe when working on my groups music video. The risk assessment will assist in the making of the film as me and my group will be able to refer to it when we need to make sure people are safe and will not hurt themselves.  

Photoshoot

It is essential to carry out a photo shoot because as it will provide groups with crucial images to include in designs and products that have to be created as part of the project. It gives groups a chance to experiment with different ideas and see what will look good for them. The photo shoot will include several images of the people in the video, the props that will be used and the location(s) of the video.

We used a picture of the two main performers in order to create the album cover. The heads of the people were cut out from the original pictures in order to make the cover.

My group took these 4 pictures above as an example of what we could use in the album or digipak, they will give us a chance to experiment with different locations and poses that could possibly be used in the video.

This is the advert that I created for the use of the group and includes two pictures of the main artists which were cut of pictures so they do not contain the background and also a picture of the album cover in order to show the audience what the album looks like.